Overview
AppFollow provides you with plenty of ASO tools that help you boost your ASO (App Store Optimization) and get more app downloads. These tools can be found under the ASO category on the side menu:
ASO & keywords:
- Organic dashboard - track app performance globally. Analyze metrics like app reputation, downloads, keywords, and conversion rates.
- Keyword tracking - optimize keyword research and tracking. Analyze keyword rankings, effectiveness, and search traffic, and manage filters to enhance ASO.
- ASO tools - access tools for keyword analysis, competitor tracking, search volume, and word position checks in app descriptions.
- Channel analytics - monitor app metrics like Impressions, Downloads, and Page Views over time, by location, and through traffic channels to refine ASO.
- Downloads by keywords - evaluate keyword performance for app downloads, track branded vs non-branded keywords, and optimize ASO using keyword data insights.
App discovery:
- Category ranking - track app category rankings globally and by country, analyze rank trends over time, and identify growth or drop patterns for ASO insights.
- App update timeline - view app update history, filter by update type and date, compare changes, and track their impact on performance for better ASO management.
- Featured timeline - track when your app gets featured on app stores, discover how apps are selected for promotion, and learn how to increase your chances of being featured.
- Compare discovery - analyze your app's competitive performance, including store ranking, organic discovery, and keyword visibility.
Store analytics:
- Top chart rankings - View the most popular apps in the App Store, including Paid, Free, and Top-Grossing apps, with customizable filters for date, category, and country.
- App store featured - Monitor which apps are featured in app stores across various regions and gain insights into the visibility and performance of competitor apps.
- Conversion benchmark - Compare your app's conversion rates with category averages to set ASO goals and identify improvement opportunities. Updated monthly for major countries.
What’s next?
Add keywords and start monitoring
Create semantic core for your app