Featured reviews are displayed right on an app page in App Store and Google Play. This is what users see and read while making a decision whether they want to download the app or not:
Google Play Example:
To find information about Featured Reviews, go to Reply to Reviews page from the main menu or go to reviews for a particular app:
You may apply the filter the featured reviews by click on "+Add Filters" and select "Featured Reviews":
You will see filtered reviews with the label 'Featured' in the list:
When you use the "Featured" filter, it isn't possible to apply a "Time" filter. Reviews become featured regardless of the time they were published, and this list is updated regularly. When you filter for featured reviews, we show you a list of all of the reviews that are featured right now.
We highly recommend to reply to these reviews.
To quickly access the featured reviews that required your attention and needs a reply, you may use the "Featured without reply" smart view:
Follow the links to learn how to set up integrations with the stores on AppFollow to reply to reviews: